How to use it
- + Enter conservative DAU and conversion assumptions.
- + Compare conservative, balanced, and aggressive bands.
- + Keep paid benefits optional and clearly explained.
Pricing tool
Game Pass Price Calculator
Model fair starter, balanced, and premium price plans from DAU, conversion rate, and monthly target.
Simple 30% fee estimate
Estimate game pass earnings in either direction
Roblox’s marketplace rules can vary by product and change over time. This non-official model uses a 30% fee and rounds creator earnings down to whole Robux.
At 100 Robux, estimated creator earnings are 70 Robux and the estimated fee is 30.
Advanced planner
Model a monthly price ladder
Use conservative traffic assumptions. Results update only after you press Calculate plan.
Pricing plan
Estimated monthly buyers: 300
Conservative
75 / 125 / 184
Starter / core / premium
Balanced
117 / 167 / 251
Starter / core / premium
Aggressive
167 / 284 / 418
Starter / core / premium
VIP price
225
Boost price
100
Cosmetic price
58
Non-official planning estimate only. Do not use misleading urgency or design paid pressure aimed at children.
Turn pricing into a launch decision
Build a Creator Launch PackPlace game passes beside the idea, retention plan, copy, and update roadmap.Check monetization fairnessReview whether perks are clear, optional, and age-appropriate.Preview the game pageSee whether pass labels and description copy set the right expectations.Save your project workspaceKeep the chosen price bands with the rest of the launch plan.
How to use pricing estimates safely
The calculator is a planning model, not financial advice. Use it to compare price bands while keeping player trust and age-appropriate design visible.
Example outputs
- + Starter cosmetic: low price, no gameplay pressure.
- + VIP room: social or visual perk with clear value.
- + Short boost: limited convenience without breaking balance.
Common mistakes
- + Designing around unrealistic conversion rates.
- + Selling hard power that damages game balance.
- + Using urgency or confusing bundles aimed at children.
Pricing examples in real concepts
No. It is a planning tool for rough estimates and fairer pricing discussions.