Game Idea LabIndependent creator toolkit

Free Robux pricing tool

Roblox Game Pass Price Calculator

Estimate game pass prices from DAU, conversion rate, and target Robux, then compare fair cheap, mid, and premium tiers before launch.

Simple 30% fee estimate

Estimate game pass earnings in either direction

Roblox’s marketplace rules can vary by product and change over time. This non-official model uses a 30% fee and rounds creator earnings down to whole Robux.

At 100 Robux, estimated creator earnings are 70 Robux and the estimated fee is 30.

Advanced planner

Model a monthly price ladder

Use conservative traffic assumptions. Results update only after you press Calculate plan.

Pricing plan

Estimated monthly buyers: 300

Conservative

75 / 125 / 184

Starter / core / premium

Balanced

117 / 167 / 251

Starter / core / premium

Aggressive

167 / 284 / 418

Starter / core / premium

VIP price

225

Boost price

100

Cosmetic price

58

Non-official planning estimate only. Do not use misleading urgency or design paid pressure aimed at children.

Turn pricing into a launch decision

Build a Creator Launch PackPlace game passes beside the idea, retention plan, copy, and update roadmap.Check monetization fairnessReview whether perks are clear, optional, and age-appropriate.Read pricing guideCompare fair prices, examples, and common mistakes.Save your project workspaceKeep the chosen price bands with the rest of the launch plan.

What is a good Roblox game pass price?

A good Roblox game pass price is not just the highest number players might pay. Start with a cheap cosmetic or identity offer, add one clear mid-tier VIP perk, then test a premium cosmetic bundle only after the first session and free loop feel fair.

Copy-ready planning blocks

Copy a starter block, adapt it to the real game, then turn the final direction into a Creator Launch Pack.

Cheap starter price ladder

Use when the game is new and player trust matters more than revenue pressure.

Starter cosmetic: 25-49 Robux
VIP identity perk: 99-149 Robux
Premium cosmetic bundle: 249-399 Robux
Rule: free players can still enjoy the core loop without paying.

Fair VIP game pass example

A VIP offer should feel optional, social, and easy to explain.

VIP Lounge
Price test: 99-149 Robux
Includes: social room, name color, photo spot, daily cosmetic chest
Avoid: exclusive core gameplay, hard power, unclear duration

Boost pricing sanity check

Use this before adding speed, coins, or convenience boosts.

Boost type: short convenience boost
Duration: clearly labeled
Free path: still playable and satisfying
Risk check: does this make non-paying players feel blocked?
Fix: reduce power or move value into cosmetics.

Launch Pack monetization note

Copy into Creator Launch Pack after choosing price bands.

Monetization plan: start with one cosmetic offer, one VIP identity perk, and one premium visual bundle. Keep paid value optional until retention and first-session clarity are stable.

Fair Roblox game pass examples

Use pricing estimates to compare Robux tiers, not to pressure players. Strong offers are readable, optional, and connected to visible value.

How to use it

  • + Enter conservative DAU and conversion assumptions.
  • + Compare cheap, mid, and premium price bands.
  • + Keep paid benefits optional and clearly explained.

Example outputs

  • + 25-49 Robux trail cosmetic with no gameplay pressure.
  • + 99-149 Robux VIP room with social and visual value.
  • + 249-399 Robux premium skin bundle for players who already like the loop.
  • + Short boost with clear duration and no required progress gate.
  • + Extra display slot for pets, badges, rooms, or vehicles.
  • + Theme color pack for tycoons, simulators, and roleplay games.
  • + Event supporter bundle with cosmetic value only.
  • + Daily cosmetic chest that does not replace free rewards.

Common mistakes

  • + Designing around unrealistic conversion rates.
  • + Selling hard power that damages game balance.
  • + Using urgency or confusing bundles aimed at children.
  • + Putting paid offers before players understand the free loop.

Pricing examples in real concepts

Cloud Kitchen Tycoon thumbnail concept with floating starter kitchen, upgraded sky restaurant, chef avatar, and burger.

Tycoon - Score 91

Cloud Kitchen Tycoon

A compact tycoon concept where players grow a tiny sky kitchen into a social food empire with cosmetic chef rewards.

Lava Lunch Rush Obby thumbnail concept with cafeteria lava, lunch tray platforms, jumping avatar, and exit door.

Obby - Score 88

Lava Lunch Rush Obby

A school cafeteria escape obby with fast retries, funny hazards, and lunchbox-themed rewards.

A good starter price is easy to understand, optional, and tied to visible value. Use low cosmetic offers, mid-tier VIP identity, and premium cosmetic bundles before testing higher prices.

Keep improving this pricing plan

Generate the full launch packConnect pricing with title, thumbnail, description, retention, and roadmap.Open game pass ideasUse fair offer ladders and previous risky examples.
Creator Launch PackRoblox game pass pricing guideRoblox game pass ideasMonetization fairness checkerPricing templateDescription generator